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Tag: Expertise

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Prüfstand zur Messung der Vorspannkraft bei der NORMA Group in Maintal

Why Is Clamp Load So Important?

The answer is quite simple: the clamp load ensures the reliable function of fluid systems and connections in general. Our expert Brian Ignaczak explains what is concealed within this technical term.

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Esther Doeringer and Markus Bulgrin form the Social Media team at NORMA Group

What Does The Social Media Team Actually Do?

Cat videos, colorful pictures and lots of emojis – that’s social media! Isn’t it? Every day, the Social Media Team at NORMA Group looks for exciting stories about the company. You’ll find a selection of the best posts from five years below.

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Price Psychology and Irrationality

How Does Pricing Psychology Work?

Do people always behave rationally? No – and that also affects prices. Psychological effects are therefore enormously important. Our expert Dr. Georg Kolat reveals how the human brain ticks when it comes to prices.

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NORMA Group TORRO-Schneckengewindeschelle mit Preisschild

The Importance Of Price

What is a liter of beer, a clamp or a doctor’s accessibility worth? What are we willing to pay for it and why? Prices are everywhere. But most people know little about their effects. Our expert Dr. Georg Kolat explains.

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The Rise at the Stock Exchange

Why do companies decide to become listed on the stock exchange? And how do listed German companies enter the mid-cap share index MDAX? Vanessa Wiese, Senior Manager Investor Relations, has the answers.

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How Batteries Live Long In Electric Vehicles

How Batteries Live Long in Electric Vehicles

An electric vehicle’s cooling systems have a major impact on the performance of a lithium-ion battery. A consistently high temperature is the most important factor for a battery’s long-term reliability in terms of its range, charging time and maintenance.

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Rene Schindler zeigt den Twist-Steckverbinder für Ladeluft.

More Torque Burns Less Fuel

How does a charge air and an air intake system work? What are the differences? And how does this result in engine power? For this to work, you need heat, cold, the basic rules of physics and the answer to the question of how the perfect engine is built.

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