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Ride fast – taking chances with powersports

Wind around the nose, the vibrating power of the motorcycle below and a beautiful sunset – yes, this is definitely a bit of a cliché. But powersports has become an integral part of leisure spend and this was never more prevalent than during the COVID air-travel downturn. The lack of demand for the close-proximity sardine-can nature of flights left individuals longing for a more personal leisure experience. That adventurous atmosphere of touring unknown local areas and getting a refresher of the outdoors was just what everyone was looking for. Of course, we are talking about brands such as Buell, Harley-Davidson, and many more which are here to bridge that gap between nature and accessibility.

Can connectors be made out of sustainable “green” plastic?

NORMA Group analyzes CO2-neutral materials for manufacturing plastic quick connectors and tubes

Flying high – when clamps take to the air

Francesco Muglia, National Sales Manager at NORMA Group in the United States, explains how we contribute to the aviation business and how we received the Supply Chain Performance Achievement certificate by Boeing in 2022.

Prüfstand zur Messung der Vorspannkraft bei der NORMA Group in Maintal

Why Is Clamp Load So Important?

The answer is quite simple: the clamp load ensures the reliable function of fluid systems and connections in general. Our expert Brian Ignaczak explains what is concealed within this technical term.

How Does Pricing Psychology Work?

Do people always behave rationally? No – and that also affects prices. Psychological effects are therefore enormously important. Our expert Dr. Georg Kolat reveals how the human brain ticks when it comes to prices.

NORMA Group TORRO-Schneckengewindeschelle mit Preisschild

The Importance Of Price

What is a liter of beer, a clamp or a doctor’s accessibility worth? What are we willing to pay for it and why? Prices are everywhere. But most people know little about their effects. Our expert Dr. Georg Kolat explains.

The Rise at the Stock Exchange

Why do companies decide to become listed on the stock exchange? And how do listed German companies enter the mid-cap share index MDAX? Vanessa Wiese, Senior Manager Investor Relations, has the answers.

How Batteries Live Long in Electric Vehicles

An electric vehicle’s cooling systems have a major impact on the performance of a lithium-ion battery. A consistently high temperature is the most important factor for a battery’s long-term reliability in terms of its range, charging time and maintenance.

Rene Schindler zeigt den Twist-Steckverbinder für Ladeluft.

More Torque Burns Less Fuel

How does a charge air and an air intake system work? What are the differences? And how does this result in engine power? For this to work, you need heat, cold, the basic rules of physics and the answer to the question of how the perfect engine is built.

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