{"id":5651,"date":"2022-01-06T06:48:59","date_gmt":"2022-01-06T06:48:59","guid":{"rendered":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/"},"modified":"2023-07-31T07:49:58","modified_gmt":"2023-07-31T07:49:58","slug":"wasser-ist-die-kostbarste-ressource-unserer-erde","status":"publish","type":"post","link":"https:\/\/blog.normagroup.com\/en\/wasser-ist-die-kostbarste-ressource-unserer-erde\/","title":{"rendered":"Water is our planet\u2019s most valuable resource"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5651\" class=\"elementor elementor-5651 elementor-5640\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a21f610 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a21f610\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3b1a7e8\" data-id=\"3b1a7e8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9662301 elementor-widget elementor-widget-text-editor\" data-id=\"9662301\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Water is our planet\u2019s most valuable resource \u2013 without it, life is not possible. While it is true that about two-thirds of the earth is covered with water, most of it is not potable. Many people around the world must deal with water shortages \u2013 they lack sufficient drinking water and water for daily hygiene. According to <a href=\"https:\/\/www.unicef.de\/informieren\/aktuelles\/blog\/weltwassertag-2021-zehn-fakten-ueber-wasser\/172968\">UNICEF<\/a>, more than two billion people worldwide do not have regular access to clean water.<\/p>\n<p>But what does all this have to do with NORMA Group? NORMA Group offers a range of economical water management solutions, including for irrigation and drainage. Efficient use of scarce water is becoming increasingly important throughout the world and is an essential part of our Water Management business. The topic is also playing an important role in the area of Corporate Responsibility. NORMA Group is involved in various projects both globally and locally.<\/p>\n<p>Last year, our colleagues in India started a very special project. The colleagues used the water shortage in their region as an opportunity to launch a sustainable initiative in the area. Together with a non-governmental organization, a groundwater supply was made possible for a small village with about 150 households and a school.<\/p>\n<p>Prior to the start of the project, the village\u2019s roughly 750 inhabitants had no direct access to water. The nearest drinking water source was about 1.5 kilometers away. During the summer months, this water source often dried up and the villagers had to walk four to five kilometers in order to get drinking water. The colleagues from NORMA India faced a number of challenges at the beginning of the project. The village is located on a mountain and is not connected to the power grid. A solution had to be found to transport water up a mountain without electricity.<\/p>\n<p>The idea was to install a solar-powered water system: Using a pump powered by solar panels, water is pumped into the village through a system of pipes 3.6 kilometers long. This way, all the inhabitants receive around 60 liters of water per day and person. In order to be able to detect and remedy the loss of water due to possible leaks at an early stage, the water system was connected to an app-based water monitoring system. The system reports leakages immediately and whatever the problem might be, it can be fixed directly. Water loss is thus reduced to a minimum.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eca8bce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eca8bce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09b5efd\" data-id=\"09b5efd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e42a520 elementor-widget elementor-widget-image\" data-id=\"e42a520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-1024x577.jpg\" class=\"attachment-large size-large wp-image-5645\" alt=\"\" srcset=\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-1024x577.jpg 1024w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-300x169.jpg 300w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-768x432.jpg 768w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-1536x865.jpg 1536w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-2048x1153.jpg 2048w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-1140x642.jpg 1140w, https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/Execution-Solar-System-6-230x130.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72837e0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72837e0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9df1747\" data-id=\"9df1747\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9ee120 elementor-widget elementor-widget-text-editor\" data-id=\"e9ee120\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The successfully implemented project in India shows how important innovative solutions are when it comes to dealing with the global water shortage. We are very proud that the colleagues at the site have enabled several hundred people to have access to clean drinking water.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Last year, NORMA Group employees started a sustainable project in India in the direct neighborhood of the site to give a small village access to drinking water.<\/p>\n","protected":false},"author":35,"featured_media":5642,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[166,273,50,394],"class_list":["post-5651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-corporate-responsibility","tag-water","tag-water-management","tag-water-shortage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Water is our planet\u2019s most valuable resource - NORMA Group Blog<\/title>\n<meta name=\"description\" content=\"The NORMA Group employees in India started a project to give a small village access to drinking water.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Water is our planet\u2019s most valuable resource - NORMA Group Blog\" \/>\n<meta property=\"og:description\" content=\"The NORMA Group employees in India started a project to give a small village access to drinking water.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\" \/>\n<meta property=\"og:site_name\" content=\"NORMA Group Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/normagroup\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-06T06:48:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-31T07:49:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marie W\u00f6ller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@norma_group\" \/>\n<meta name=\"twitter:site\" content=\"@norma_group\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marie W\u00f6ller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\"},\"author\":{\"name\":\"Marie W\u00f6ller\",\"@id\":\"https:\/\/blog.normagroup.com\/#\/schema\/person\/19023f143a0f7e7b242140ea29e9be5c\"},\"headline\":\"Water is our planet\u2019s most valuable resource\",\"datePublished\":\"2022-01-06T06:48:59+00:00\",\"dateModified\":\"2023-07-31T07:49:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\"},\"wordCount\":445,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.normagroup.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg\",\"keywords\":[\"Corporate Responsibility\",\"Water\",\"Water Management\",\"Water Shortage\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\",\"url\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\",\"name\":\"Water is our planet\u2019s most valuable resource - NORMA Group Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.normagroup.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg\",\"datePublished\":\"2022-01-06T06:48:59+00:00\",\"dateModified\":\"2023-07-31T07:49:58+00:00\",\"description\":\"The NORMA Group employees in India started a project to give a small village access to drinking water.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage\",\"url\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg\",\"contentUrl\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg\",\"width\":2560,\"height\":1707,\"caption\":\"Water pouring on hand in morning ligth background\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.normagroup.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Water is our planet\u2019s most valuable resource\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.normagroup.com\/#website\",\"url\":\"https:\/\/blog.normagroup.com\/\",\"name\":\"NORMA Group Blog\",\"description\":\"Connect the World through Joining Technology\",\"publisher\":{\"@id\":\"https:\/\/blog.normagroup.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.normagroup.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.normagroup.com\/#organization\",\"name\":\"NORMA Group Blog\",\"url\":\"https:\/\/blog.normagroup.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.normagroup.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2024\/07\/cropped-NORMA-Group-logo-RGB-Blue-5.png\",\"contentUrl\":\"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2024\/07\/cropped-NORMA-Group-logo-RGB-Blue-5.png\",\"width\":200,\"height\":200,\"caption\":\"NORMA Group Blog\"},\"image\":{\"@id\":\"https:\/\/blog.normagroup.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/normagroup\",\"https:\/\/x.com\/norma_group\",\"https:\/\/www.linkedin.com\/company\/norma-germany-gmbh\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.normagroup.com\/#\/schema\/person\/19023f143a0f7e7b242140ea29e9be5c\",\"name\":\"Marie W\u00f6ller\",\"url\":\"https:\/\/blog.normagroup.com\/en\/author\/m-woeller\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Water is our planet\u2019s most valuable resource - NORMA Group Blog","description":"The NORMA Group employees in India started a project to give a small village access to drinking water.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/","og_locale":"en_US","og_type":"article","og_title":"Water is our planet\u2019s most valuable resource - NORMA Group Blog","og_description":"The NORMA Group employees in India started a project to give a small village access to drinking water.","og_url":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/","og_site_name":"NORMA Group Blog","article_publisher":"https:\/\/www.facebook.com\/normagroup","article_published_time":"2022-01-06T06:48:59+00:00","article_modified_time":"2023-07-31T07:49:58+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg","type":"image\/jpeg"}],"author":"Marie W\u00f6ller","twitter_card":"summary_large_image","twitter_creator":"@norma_group","twitter_site":"@norma_group","twitter_misc":{"Written by":"Marie W\u00f6ller","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#article","isPartOf":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/"},"author":{"name":"Marie W\u00f6ller","@id":"https:\/\/blog.normagroup.com\/#\/schema\/person\/19023f143a0f7e7b242140ea29e9be5c"},"headline":"Water is our planet\u2019s most valuable resource","datePublished":"2022-01-06T06:48:59+00:00","dateModified":"2023-07-31T07:49:58+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/"},"wordCount":445,"commentCount":0,"publisher":{"@id":"https:\/\/blog.normagroup.com\/#organization"},"image":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg","keywords":["Corporate Responsibility","Water","Water Management","Water Shortage"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/","url":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/","name":"Water is our planet\u2019s most valuable resource - NORMA Group Blog","isPartOf":{"@id":"https:\/\/blog.normagroup.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage"},"image":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg","datePublished":"2022-01-06T06:48:59+00:00","dateModified":"2023-07-31T07:49:58+00:00","description":"The NORMA Group employees in India started a project to give a small village access to drinking water.","breadcrumb":{"@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#primaryimage","url":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg","contentUrl":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2022\/01\/AdobeStock_310407095-scaled.jpeg","width":2560,"height":1707,"caption":"Water pouring on hand in morning ligth background"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.normagroup.com\/wasser-ist-die-kostbarste-ressource-unserer-erde\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.normagroup.com\/"},{"@type":"ListItem","position":2,"name":"Water is our planet\u2019s most valuable resource"}]},{"@type":"WebSite","@id":"https:\/\/blog.normagroup.com\/#website","url":"https:\/\/blog.normagroup.com\/","name":"NORMA Group Blog","description":"Connect the World through Joining Technology","publisher":{"@id":"https:\/\/blog.normagroup.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.normagroup.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/blog.normagroup.com\/#organization","name":"NORMA Group Blog","url":"https:\/\/blog.normagroup.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.normagroup.com\/#\/schema\/logo\/image\/","url":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2024\/07\/cropped-NORMA-Group-logo-RGB-Blue-5.png","contentUrl":"https:\/\/blog.normagroup.com\/wp-content\/uploads\/2024\/07\/cropped-NORMA-Group-logo-RGB-Blue-5.png","width":200,"height":200,"caption":"NORMA Group Blog"},"image":{"@id":"https:\/\/blog.normagroup.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/normagroup","https:\/\/x.com\/norma_group","https:\/\/www.linkedin.com\/company\/norma-germany-gmbh"]},{"@type":"Person","@id":"https:\/\/blog.normagroup.com\/#\/schema\/person\/19023f143a0f7e7b242140ea29e9be5c","name":"Marie W\u00f6ller","url":"https:\/\/blog.normagroup.com\/en\/author\/m-woeller\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/posts\/5651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/comments?post=5651"}],"version-history":[{"count":11,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/posts\/5651\/revisions"}],"predecessor-version":[{"id":5692,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/posts\/5651\/revisions\/5692"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/media\/5642"}],"wp:attachment":[{"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/media?parent=5651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/categories?post=5651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.normagroup.com\/en\/wp-json\/wp\/v2\/tags?post=5651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}